While surfing my fellow LSC 100 classmates blogs, one pretty in pink blog caught my eye, the blog of Anne Marie Jahnke. Her last post had the name Beyonce in the title, so of course I was drawn to this, being that I listen to Beyonce’s music regularly. Not to my surprise, Anne Marie had blogged on how Beyonce is endorsed by L’Oreal, the expansive hair product brand. In her blog she discussed how she though Beyonce was an appropriate choice for L’Oreal to pick as an endorsement to their product, because she is a beautiful woman and highly regarded celebrity.
I agree that Beyonce is a beautiful woman, whom being the diva stuck in the spot light as she is, was probably a smart business choice for L’Oreal as far as advertisement advancement. But last time I checked Beyonce’s long luscious hair that she uses to advertise this shampoo with in the commercial’s isn’t even hers. Now as Anne Marie states, Beyonce is no hair stylist or specialist in hair coloring, but whoever does her hair should probably be the one in the commercials, because her weaves are too realistic. Or maybe its not the weaves, maybe it’s the weaves plus all the computerized touch-ups that L’Oreal adds to the commercial after they film it, that makes the sales rise. Not that there is anything wrong with weaves, but its hard for me to believe that Beyonce actually washes her hair with that shampoo, considering she is a multimillionaire, and middle class white America is probably the ones buying the product.
On one of Beyonce’s webpages, once again the product is pushed and represented by just putting Beyonce’s beautiful face next to it. But come on Beyonce, as a beautiful black woman, why aren’t you promoting a brands that will benefit the community you came from such as Crown Royal or Dark & Lovely? She already has enough money, why not worry less about the 4.7 million L’Oreal gives you and push to get black hair products on the market and more accessible for the black community who can relate to you, but often not the products she pushes such as L’Oreal.
And guess what L’Oreal, Beyonce is cheating on you, as she is also endorsed by American Express, Blue chip brands, Pepsi and an array of any other commercials you have seen her in. So yes maybe as Anne Marie said she is just another pretty faced celeb fit to catch the eye of the channel surfer.
I agree that Beyonce is a beautiful woman, whom being the diva stuck in the spot light as she is, was probably a smart business choice for L’Oreal as far as advertisement advancement. But last time I checked Beyonce’s long luscious hair that she uses to advertise this shampoo with in the commercial’s isn’t even hers. Now as Anne Marie states, Beyonce is no hair stylist or specialist in hair coloring, but whoever does her hair should probably be the one in the commercials, because her weaves are too realistic. Or maybe its not the weaves, maybe it’s the weaves plus all the computerized touch-ups that L’Oreal adds to the commercial after they film it, that makes the sales rise. Not that there is anything wrong with weaves, but its hard for me to believe that Beyonce actually washes her hair with that shampoo, considering she is a multimillionaire, and middle class white America is probably the ones buying the product.
On one of Beyonce’s webpages, once again the product is pushed and represented by just putting Beyonce’s beautiful face next to it. But come on Beyonce, as a beautiful black woman, why aren’t you promoting a brands that will benefit the community you came from such as Crown Royal or Dark & Lovely? She already has enough money, why not worry less about the 4.7 million L’Oreal gives you and push to get black hair products on the market and more accessible for the black community who can relate to you, but often not the products she pushes such as L’Oreal.
And guess what L’Oreal, Beyonce is cheating on you, as she is also endorsed by American Express, Blue chip brands, Pepsi and an array of any other commercials you have seen her in. So yes maybe as Anne Marie said she is just another pretty faced celeb fit to catch the eye of the channel surfer.
-But I guess beyonce is just a hustla getting money off of whatever endorsement she can as she said, "Diva is a female version of a hustla..."
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